User's delight
I am an advocate for happy users. Probably because I am a user myself, and I want to be happy. Need I say more? Of course I do:
UX thinking & actioning
The road to making users of your product happier
To me, good user experience is achieved when the user gets what they came for with minimal effort.
My strategy is simple
I keep the interface as empty as I can, and work from there. Easier said than done, since there are business goals to be met. But that's exactly where the challenge gets interesting.
Learning from observation
It gives insights I would never expect. Interviewing users, watching them perform tasks in real time, having them choose between different scenarios. Of course, it all depends on the context.
Prototypes
I often create clickable prototypes that allow users to test-drive an app before it's made. Sometimes, I even program versions just to test because it's faster than faking it. Whatever sets me on my way to the next UX level.
Some projects where I provided UX thinking & actioning:
Ticketmatic
A major brand and UX upgrade for the leader in ticketing
Var Campaign Hub
A better interface and workflow from the ground up
ThreatCast
Designing the UI for the industry-leading mobile threat monitoring SaaS platform